Browsing Masters Dissertations by Author "Olukemi, Sangodoyin O."
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The role of values and demographic characteristics on consumer decision-making styles, overall customer satisfaction and re-purchase intentions of retail consumers in Botswana
Olukemi, Sangodoyin O. (University of Botswana; www.ub.bw, 2015)The current study seeks to identify the role of values and demographic characteristics on consumer decision-making styles, and the implications on overall customer satisfaction and re-purchase intentions of retail consumers ...